Lucky Star stands as an iconic South African canned fish brand, weaving its legacy by nourishing generations of homes across the nation. It's more than a brand; it's the Taste Of Home, adorning tables and lunchboxes with flavorsome and nutritious meals.
During my tenure, I had the exhilarating opportunity to remix this beloved brand, infusing it with a fresh allure to resonate with a younger audience. One of my memorable feats was curating a renowned cookbook for Tito Mboweni, alongside crafting a plethora of delectable recipes with Foodies of SA.
Being the voice of Lucky Star has been an extraordinary journey, allowing me to share in the heartwarming culinary experiences that bring Mzansi together
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We remixed Lucky Star!
We remixed their iconic song and pattern
We shot a music video that played on MTV
We created new, tasty recipes for every moment in life.
We showed the Women of SA appreciation during Women's Month
We helped South Africans find love Valentines Day
We worked with Foodies of SA to show Mzansi that Lucky Star can also be gourmet and that it fits perfectly into anyone's lifestyle.
We created a cookbook for one of our biggest supporters on twitter,
Tito "Pilchards" Mboweni
We created a cookbook with delicious recipes from everywhere in Mzansi
We collaborated with Bathu to give back to disadvantaged communities.
